Jaguar Land Rover to cut 4,000 jobs amid sales decline and cyber attack damage
Jaguar Land Rover plans to eliminate 4,000 positions following falling sales across global markets and a production-paralyzing cyberattack.
Jaguar Land Rover will reduce its workforce by 4,000 jobs as part of a major operational overhaul. The decision follows years of poor performance, including sales drops in key regions and significant losses caused by a cyber-attack that shut down production last year. Despite spending billions on transitioning to electric vehicles, the company faces fierce competition from Chinese brands backed by government support. Executives state that reinventing the brand is essential due to declining demand and rising local rivalry in China.